A multimedia maestro orchestrating emotions and experiences
skilled at working at the intersection of business & creativity
A career rooted in photography taught me that great storytelling begins behind the scenes. A perspective that now shapes every production I lead. With a decade of experience across healthcare, media, and corporate sectors, I specialize in transforming complex ideas into seamless, high-impact live, hybrid, and virtual experiences for Fortune 500 companies. At WebMD/Medscape and Novartis, I've built and managed broadcast-quality studios, produced hundreds of live and pre-recorded sessions, and led cross-functional teams to deliver content at scale across global medical conferences, nationwide town halls, and enterprise events. Experienced in managing multi-six-figure AV budgets, on-site conference mobile studios, and international production, I approach every production the way I once approached the darkroom, with patience, precision, and an eye for the details that make the difference.
From inception to execution
What People Are Saying
“If America runs on Dunkin, our studios run on Ruben.”
— Barbra Merckel - Sr. Director, Program Management & Post-Production
“Ruben has made me believe in workplace camaraderie and kindness again. If we could only clone him somehow!”
— Vella Torres -Associate Director
“Thanks again for coordinating and running this meeting. It went exactly as I needed it to. Plus the exit music was great :)”
— Sean Mario SVP Revenue & Operations
Wow. This is truly amazing! I have to say, this is the most heartfelt appreciation from a client that I have seen to date!
Rosa Perry - Director - IME ops USA/Latcan
